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Convincing
Presentations
For many of us, presenting is an important part of our jobs. A presentation is a moment of truth in which you share ideas, or plans, and need to convince others. A presentation has a purpose: informing, convincing or selling to people. It is therefore important that others understand your story, remember it, and then take the intended action.
But, if you have ever given presentations, you know how difficult this can be, even with lots of experience. While various studies have shown that 40-45% of people have a great fear of giving presentations, for many of us, it can also be very exciting. Experiencing a presentation as an audience member is not always fun, either. Many presentations are boring, not memorable, and fail to inspire or motivate the desired actions.

You can tackle both the presenter and the audience problems by means of proven consultancy techniques. The over-arching goal is to give an engaging presentation in such a way that the audience understands the message, remembers it, and is motivated to act on your advice. If you can do this, it will be a lot less anxiety-inducing to give a presentation because your audience will be fully attuned and listening intently to your words. You really do not have to have an innate talent to present because this accomplishment is mainly achieved with structure and preparation. And both of these are a simple matter of learning and doing.
 

Convincing presentations

How to grab the audience
For many of us, presenting is an important part of our jobs. A presentation is a moment of truth in which you share ideas, or plans, and need to convince others. A presentation has a purpose: informing, convincing or selling to people. It is therefore important that others understand your story, remember it, and then take the intended action.
But, if you have ever given presentations, you know how difficult this can be, even with lots of experience. While various studies have shown that 40-45% of people have a great fear of giving presentations, for many of us, it can also be very exciting. Experiencing a presentation as an audience member is not always fun, either. Many presentations are boring, not memorable, and fail to inspire or motivate the desired actions.

You can tackle both the presenter and the audience problems by means of proven consultancy techniques. The over-arching goal is to give an engaging presentation in such a way that the audience understands the message, remembers it, and is motivated to act on your advice. If you can do this, it will be a lot less anxiety-inducing to give a presentation because your audience will be fully attuned and listening intently to your words. You really do not have to have an innate talent to present because this accomplishment is mainly achieved with structure and preparation. And both of these are a simple matter of learning and doing.

Download this article now to access important tips from our training. You can apply them immediately in your own work.


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